Agency: Long Story Short
Creative Director: Ewa Oliver
Contributor: Graeme Offord
Project Type: Produced
Client: Helvetica Ltd
Location: Auckland, New Zealand
Packaging Contents: Gin
Packaging Substrate / Materials: Label, glass bottle
Printing Process: Digital
Denzien is an artisan gin distillery right in the heart of Wellington, New Zealand. Wellington is a city where contrasting ideas and diverging disciplines come together, shifting the nation’s arts, culture and politics.
The Denzien brand and label were inspired by the unique culture & geography of Wellington City — where two tectonic plates meet and where oceans and land intersect. The Te Aro Dry label design reflects the city’s creative tension, vibrancy, and energy.
Deliberately and unashamedly urban gin.
via Packaging of the World – Creative Package Design Gallery https://ift.tt/2NMFO77