Design: Lingyun creative
Location: China
Project Type: Produced
Packaging Contents: Mineral water

This is a mineral water product series named after a widely known ancient Chinese prose. The author expressed his inner minds and feelings through describing the view from a famous tower. Hence, we decided not to follow the original design focus on the tower, but selected some widely spread expressions from the prose and integrated them into the sketch of the label. The design largely improves the visual effect and gives more room for appreciation. There are 6 sets packed in a box and each full set includes 4 bottles with varied label designs that bring consumers more visual experience.

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via Packaging of the World – Creative Package Design Gallery https://ift.tt/34USFsd