Design: LINEA
Location: France
Project Type: Produced
Client: Rhum Clément
Product Launch Location: Global
Packaging Substrate / Materials: Glass

For the sixth consecutive year, the Canne Bleue saga continues to renew! Every year, we propose to revisit today’s and tomorrow’s trend. After Fifty Shades of Blue, a Colour-Blocking touch, the Tribal Spirit or the Tattoo Effect, the 2019 vintage is even bolder with a colour gradient application! Ultimate touch of sophistication and with a sensorial dimension, this new design packaging shows more delicacy and preciosity. The bottles are dyed throughout in blue and host different shades of iridescent colours achieved during the manufacture with a polishing process. These colour gradients create new combinations of colours. They give a unique dimension to this modern and distinct design. Be careful! You will soon be hypnotized by the depth and harmony of the decoration! Wow, the effect is guaranteed!

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via Packaging of the World – Creative Package Design Gallery