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Designer: Simona Fulgoni
Project Type: Concept
Location: Italy
Packaging Contents: Honey
Packaging Substrate / Materials: Glass jar
Printing Process: Digital printing

The Tree is a hypothetical farm that produces jams, marmalades, honey, sauces made thanks to the fruits that the earth has to offer. This is why I decided to depict the main ingredient of every product of this organic line with a mix of lines. Through the graphics I wanted to communicate the fruit aesthetically imperfect but with a genuine taste and high quality.

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via Packaging of the World – Creative Package Design Gallery http://ift.tt/2DzvDwe

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