At first blink this looks like an average wine label. If you read through the text you will see that this is somebody’s CV. For my friend, Bernadett Baji, who wanted to apply for a marketing job at a Hungarian wine distributor company, Bortársaság, I have designed something special. At the very beginning she asked me to create a nice looking CV for her, but instead of doing that I suggested her that she should look for a Tokaj wine that is not listed in the company’s wine supply. After that she re-done her CV in a wine label style. After all, Betti got hired by this company.
via Packaging of the World – Creative Package Design Gallery http://ift.tt/1u0rkjH