Designed by Paulo Korpys, Portugal.
School: Polytechnic Institute of Cávado and Ave

Esmera is a project developed in the Graphic Design course at IPCA (Polytechnic Institute of Cávado and Ave) in Portugal.

Esmera is a gourmet range of three fresh flavors (rosemary, mint, basil) of the well known portuguese water brand “Água das Pedras”. Without loosing the shape of the original and characteristic bottle of “Água das Pedras”, all the graphical work was developed taking into account values like freshness, lightness and gourmet.

The idea was to break the current graphical language and still keep his identity resulting in a edition with an exclusive character.

 

 

 

 

 

 

via Packaging of the World: Creative Package Design Archive and Gallery http://feedproxy.google.com/~r/packagingsoftheworld/~3/hJTZlJaMySk/pedras-esmera-student-project.html