Designed by Todd Anderson
Country: South Africa/ United Kingdom

A clean, untreated style was achieved for The Natural Collection by using botanical drawings to illustrate the chosen fragrance, and simple typography that was redrawn to give it a worn looking identity. The deliberate choice of a textured paper stock then further emphasized the style by giving the impression of the products being wrapped in a linen cloth.

 

 

 

 

via Packaging of the World: Creative Package Design Archive and Gallery http://feedproxy.google.com/~r/packagingsoftheworld/~3/28pYghEEhY0/the-natural-collection.html