Designed by Garry Calderwood, Scotland, United Kingdom.

Centenary edition packaging design for a single malt whisky. The project revolved around the importance of the number 100 in the whisky industry: a 100 year old distillery, a single malt aged for 100K hours, bottled at 100 proof in 1 litre (100cl) bottles. 100 years is still relatively young in terms of existing Scottish distilleries but special all the same, so I decided to portray a progressive whisky company with this premium yet accessible pack design.

 

 

via Packaging of the World: Creative Package Design Archive and Gallery http://feedproxy.google.com/~r/packagingsoftheworld/~3/MpTrwO173yo/curious-pioneer-student-project.html