Design: miguelfreitasdesign
Location: Portugal
Project Type: Produced
Client: Quinta da Prelada
Product Launch Location: Europe
Packaging Contents: Wine
Packaging Substrate / Materials: Glass bottle
Printing Process: Digital printing

Quinta da Prelada is a winery from Douro Valley, Portugal with a wide range of wines.

This year they decided to launch 2 new wine references from 2 different grape varieties – Alvarinho and Sauvignon Blanc. Alvarinho is a typical grape variety from North Portugal and Sauvignon Blanc is a worldwide well known grape variety.

For this project, we decided to use the varieties names as the main expression on the label but in order to create a visual impact, we used varnish and 5% tint of black in some letters. Looking at the bottle we tend to think there's and error and we look our brain stats completing the words…

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via Packaging of the World – Creative Package Design Gallery https://ift.tt/3eWPhER