Designed by WillBe, Italy.

To talk about love and sex in a packaging, it is necessary to identify a clear and direct message, never too trivial or vulgar.

During the brainstorming we conveyed our ideas on concepts concerning the couples and the time spent in intimacy: sharing, passion, contact.

The result is a coherent product image, which avails itself of a system of differentiation that arrives immediately.

via Packaging of the World: Creative Package Design Archive and Gallery http://feedproxy.google.com/~r/packagingsoftheworld/~3/9MbBb_SD1gY/gel-massage-lubricant.html