Design: Gabriela Dule
Project Type: Produced, Commercial Work
Client: Domany GmbH
Location: Frankfurt am Main, Germany
Packaging Contents: Supplements
Packaging Substrate / Materials: Paper, plastic
sinnesvoll comes from the german word sinnvoll which means full of senses.
The brand name reflects the meaning of the products themselves. Supplements provide valuable nutrients to the daily diet, covering specific needs of the body .
sinnesvoll is a brand new company from Frankfurt am Main, Germany, with the main focus on the online market and especially Amazon.de platform.
According to the brief, the brand and particularly the packging design should have a natural touch, as the ingedients are natural as well. While the word "natural" reminds leaves and trees, is not only that. My approach to the "natural" was different. Based on the colors that the nature creates in different conditions, the colors of the products and the texture of the paper, I could create a strong brand identity that represents exactly what sinnesvoll is, from the name to the ingredients.
via Packaging of the World – Creative Package Design Gallery http://bit.ly/2OSJ1i7