Designed by Daisuke Sergio Ito, Japan.

“You can’t help shouting!”

X-PLOSION is a brand new Japanese high energy drink. Its characteristic shout mark is expressing “the explosion and the shout” of feeling which are felt with this energy drink, such as spirit when encouraging themselves, invigoration by release from stress, and joy when an aim is achieved.

via Packaging of the World: Creative Package Design Archive and Gallery http://feedproxy.google.com/~r/packagingsoftheworld/~3/vKpjE_FQAYE/x-plosion-high-energy-drink.html