Agency: Clёver agency
Designer: Dasha Mikhaylova
Type of work: Concept
Country: Russia

We created the concept of dog food in the low-cost segment, inspired by the idea of westerns. This has helped us to create an atmospheric design. Hero of our brand has become a vagabond dog Billy the Tail.

via Packaging of the World – Creative Package Design Gallery http://ift.tt/1gjUt2B