Mama Lena wanted to share with the rest of the world her amazing sauces. To do so, she needed economic packaging with a homemade character.
We selected low cost jars and printed labels with handwritten information and illustrations to reveal the authenticity and the direct relationship of the producer with his product. We also created a spot in the label, where Mama Lena could handwrite the packing date. So every time Mama Lena makes a new sauce, she packs it, puts the label, writes the date and the most delicious homemade sauces are ready to use!
via Packaging of the World – Creative Package Design Gallery http://ift.tt/1uJdGhe