Agency: Pearlfisher
Founding Partner & Group Chairman, Mike Branson
Founding Partner & Group Creative Director, Jonathan Ford
Strategic Creative Director: Jesper von Wieding, Pearlfisher
Managing Director: David Ramskov Hansen, Pearlfisher
Design Director: Louise Hvenegaard Petersen, Pearlfisher
3D Designer: Michell Berthou, Pearlfisher
Designer/illustration, Louise Mikkelsen, Pearlfisher
Designer: Karina Amonkar, Pearlfisher
Client Director, Emilie Aagreen, Pearlfisher
Location: UK

Pearlfisher designs symbolic whale tail bottle and brand identity for launch of sustainable and ocean- inspired family wellbeing brand, Love Ocean

Pearlfisher has created a playful and purposeful new packaging design system that aims to highlight the importance of protecting our oceans for the wellbeing brand, Love Ocean.

Founded by mum-of-two, Gabi Jennings, Love Ocean is a sustainable, natural and ocean-inspired range of bath-time products designed to be loved, refilled and reused and become a cherished part of every family’s bath-time routine. The signature bottle and whale tail symbol serve as an ever-present reminder of the importance of ocean conversation, with the aim of uniting parents and children in a conversation about living more sustainably with the world around us.

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via Packaging of the World – Creative Package Design Gallery