Design: – Design Studio
Location: Moldova
Project Type: Produced
Client: Novak Winery
Product Launch Location: Global
Packaging Contents: Wine
Packaging Substrate / Materials: Glass bottle, paper label
Printing Process: Digital printing, deboss, foil stamping

In recent years, Novak Winery has proven themselves as innovators in the Moldovan wine scene, not being afraid to experiment and constantly try something new. This applies not only to winemaking, but to packaging design as well. Adhering to the visual style developed over the years, the manufacturer nevertheless is ready for non-standard solutions in packaging design for its new experimental products. This was the case with one of the latest new positions from Novak Winery, Orange Muscat Ottonel. Given the non-standard and experimental nature of this wine, the label design for this product had to convey its peculiar and uncommon character, while maintaining a connection with the overall aesthetics of the brand.

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