Design: Neha Rane
Location: India
Project Type: Student Project
School: MIT Institute of Design, Pune
Tutor: Prof. Ranjana Dani
Packaging Contents: Menstrual Hygiene Kit
Packaging Substrate / Materials: Stone paper, White Kraft paper, Amber glass bottle

Current scenario:
Tampons are a practical and easy-to-use product, but they are not well-known in Indian marketplaces. Customers are not engaged by tampon packaging because of mere visual information which puts their purchasing decision in jeopardy.

Personal hygiene is not addressed in the package, despite the fact that it is an important aspect of health care.

Scope for design intervention:
Tampon packaging might provide a more engaging experience for the audience by including intriguing and relevant pictures about how to use and maintain personal hygiene. Taking care of hygiene by providing a kit solution package that includes sanitary wipes and essential oils with natural ingredients so that you can enjoy a stress-free period. Every brand prioritizes human and environmental well-being; thus, the product and packaging will be recyclable and 100 percent natural.

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via Packaging of the World – Creative Package Design Gallery https://ift.tt/35ognPf