Designed by BREAK, Italy.
Designer: Alessandro Di Bello

A full upgrade of the product identity, evolving all the qualifying elements: bottle shape, brand identity, visual.

Expressing a contemporary, prestigious product image, with a strong accent on the natural origin of each ingredient.

BREAK’s work massively updates the brand identity, choosing a more compact and elegant bottle shape and redefining the brand essence with a premium style, refined lettering. An emotional graphic treatment is flanked by an emotional visual, highly illustrative of the product quality.

via Packaging of the World: Creative Package Design Archive and Gallery