Our young marketing and designer team was chosen for creating a new package and marketing concept for spirits producer MikeljSPIRITS. Our job was to make a package whit which we will present traditional drinks in a modern disguise. The message that the package must showing is natural, quality, modern and sexy.
We develop a new modern logo whit strawberry leaf to show the natural part of drinks. We design new transparent labels. On which label the main drink title and the fruit on label are transparent and field with colour of the drink. For labels we choose new transparent folia material “no label look”.
via Packaging of the World http://feedproxy.google.com/~r/packagingsoftheworld/~3/yN1tWPW34CI/mikeljspirits.html