Design: 7428DesignStudio
Chief Designer: Kerwin Jhang
Project Type: Produced, Commercial Work
Client: W TAIPEI
Location: Taipei, Taiwan
Packaging Contents: Moon Cake, Dessert
Packaging Substrate / Materials: Recycled Glass, Recycled Paper Package, FSC Paper
Printing Process: Flexography, Gilding Press

As exciting and creative as the yearly W Taipei Moon Cakes Set can be, 7428 Design Studio is thrilled to coordinate the imagery of 2018 wow moon moon cakes gift set packaging design. Aligned with WooBar’s concept of “Electrified Nature,” WowMoon recycled glasses are featured in each Set where recycled bottles found new life, packaged in box made from recycled pulp to create minimalist edges. Each of two glasses and lids are attached by a sticker that has cocktail recipe on it, making moon cakes even more enjoyable with WooBar’s special cocktails.

Packaging box’s uncolored pulp is modest while a hint of element from green glass makes it chic and environmentally friendly at the same time, in which you may even grow small succulent plants for the box’s reborn soul out of infinite possibilities of circular economy.

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via Packaging of the World – Creative Package Design Gallery