Everspring Farms grows and packages a line of sprouted grain products, meeting the consumer demand for functional foods that are easy to incorporate into meals. The innovative product line was featured on the Ontario Fresh website. HONEY developed the new package design to allow for future product extensions as well as the flexibility of either a transparent window or a printed image of the product, depending on whether the product is light sensitive. At first glance, it is impossible to tell what is the photography and what is the real product, making for visual consistency. Colour coding makes for easy identification and great shelf presence. We converted their website to add an e-commerce functionality to meet the demand.
via Packaging of the World – Creative Package Design Gallery http://feedproxy.google.com/~r/packagingsoftheworld/~3/M-Gca9O1cs4/everspring-farms.html