Agency: The Silot
Project Type: Produced, Commercial Work
Client: Bintis Nut Butters
Owner of Bintis Nuts: Winnie
Packaging Contents: Nut Butters
Packaging Materials: Glass Jars
Bintis is a thoughtfully crafted Kenyan brand that puts its customers needs front and center. Trust worthy. Delicious. Looks great! Winnie, owner and creator of Bintis a true nut butter fanatic and her idea is to share this passion with anyone who's interested in discovering a new world of flavors.
Bintis brand is a conscious lifestyle choice that leaves its customers feeling good about their food and health.They go the extra mile to get ingredients that are extremely high in quality, responsibly grown and benefit the farmer directly.
To emphasize the natural ingredients in the products, we decided to use watercolor illustrations that focused on floral ingredients that highlighted the source of the nuts and natural essences. The initial intention of using a standard botanical illustration style quickly evolved into a more own-able brand. The watercolor style brought huge personality and vibrancy to the brand.
via Packaging of the World – Creative Package Design Gallery http://ift.tt/1PG2HP6