Designer: Ana Lisa Luças
Project Type: Produced, Commercial Work
Client: Chocolates of Life
Location: Porto, Portugal
Packaging Contents: Chocolates
Packaging Substrate / Materials: Paper bag, metal box
Printing Process: Screen printing

Restyling logo and new packaging with illustration for a vegan and organic chocolate brand. This is a exquisite chocolate brand and at the same time it is a super food.

This recipe was created by the founder of the company, Dina Ornelas, and she made this the project of her life. The client asked us to restyle the logo and the packaging so the visual impact is equal to the quality and flavour of the chocolate.

Not forgetting the importance of an organic and vegan visual representation, illustrations were inspired on the cocoa fields and flora with a mix of indigenous inspiration, we wanted to have a beautiful pattern to present the purity of this dark chocolate. White is printed directly in the recycled paper to give it a beautiful contrast with the brown paper, black because this is a 70,3% cocoa (dark chocolate) and green for organic, vegan and fair trade.

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via Packaging of the World – Creative Package Design Gallery