This series of perfumes was designed for a conceptual brand, “à Bulles”, which is aimed at young girly consumers. The design takes inspiration from the elegantly chaotic motion and behavior of bubbles, exemplifying their lightness and freedom. The bubbly nature of the concept lends itself to the personality of the target market where life is more about play than work. The five glass bottles show a range of specifically chosen colours and illustrations that simulate the floating and bursting of blown soap bubbles.
via Packaging of the World – Creative Package Design Gallery http://feedproxy.google.com/~r/packagingsoftheworld/~3/gfsxjVb3Y-I/a-bulles-perfumes-concept.html