Designed by Boxer & Co., Australia.

‘Quirky, Fun and Fresh’ was the brief. This innovative range of super-food snacks which are delivered to the door needed an original brand that communicated the uniqueness of the concept and the goodness of the ingredients. The result was a combination of hand-drawn illustrations and copy, montaged with photography to create a truly approachable and engaging brand.

via Packaging of the World – Creative Package Design Gallery