Designed by Brandy Design, Poland.

Cydr Lubelski, an alcoholic beverage, is one of the first Polish ciders to be recently launched onto the Polish market.

Brandy Design created the logo, visual identity, packaging, POS and promotional materials that were used in the campaign to introduce this new product throughout Poland.

A simple, minimal and fresh visual language gives the product a modern and universal character as well as an effective shelf impact.

Cydr Lubelski has already become the most popular cider in Poland.

via Packaging of the World – Creative Package Design Gallery