Design: Pragya Maloo
Project Type: Student Project
School: MIT Institute of Design
Course: Graphic Design
Location: Pune, India
Packaging Contents: Fish Food
Packaging Substrate / Materials: Plastic

While fish are often thought to be low maintenance and easy to care for, they still have unique requirements when it comes to their upkeep. In fact, depending on the type of fish you choose, you might even find that they’re not quite as simple as you expected! The aim of this project was to design a packaging thats not only aesthetically appeasing but also functionally useful for the dispensing of food that fulfils the nutritional needs of the fish. Moreover, the dispensing mechanism in the packaging makes it easier to dispense food without having to touch it.

The designed packaging essentially has:

  1. Simple instructions on how to feed
  2. An easy dispensing mechanism
  3. An aesthtic structure and simple, legible graphic elements on the packaging
  4. Information on the high nutritional content of the food

Read more

via Packaging of the World – Creative Package Design Gallery