Designed by RedWorks (Ogilvy & Mather), Ukraine.

Young women in Ukraine buy products for kids as they believe these products are the most natural. And they are absolutely right! Following this trend a series of cheese desserts made of natural cottage cheese and jams was launched.

We developed a unique character for each product – cute little animals with its own emotion and personality, pretty much the same as the product inside cardboard cups.

via Packaging of the World – Creative Package Design Gallery http://feedproxy.google.com/~r/packagingsoftheworld/~3/3aJFKNYwDno/dobrynia-cheese-desserts.html