Design: M.Hummel-Gradén
Project Type: Produced, Commercial Work
Client: Filo Delicaates
Location: Sweden
Packaging Contents: Pie crust
Packaging Substrate / Materials: Paper
Printing Process: Screen printing

Lazaridis/Filo Delicates needed a re-design of their packaging. The products "Minipajskal" (mini pie shells) and "Filokrustader" (filo croustade) is first out to be re-branded.

We chose to highlight the heritage of the product and make this the main focus for the packaging. The Filo pastry is a vegan product that the creator Mr Lazaridis brought with him from his town in Thessaloniki, Greece. Our choice for the design was therefore quite simple, highlight the Greek heritage.

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via Packaging of the World – Creative Package Design Gallery