Designed by Svoe Mnenie, Russia.
Creative Director: Andrey Kugaevskikh
Art Director: Natalya Chistyakova
Designer: Natalya Popova, Mariya Solyankina

Five senses is dark chocolate with exclusive tastes for girls and women who love fashion and want to stand out of the crowd. We decided to create packaging design in the style of a clutch bag so that the chocolate could be an accessory that suits our target customer and makes Her special. Minimalistic and glamorous design reflects fashion trends valued by the target audience.

The packaging not only looks like a clutch bag but functions like it as well. Thanks to magnetic vinyl integrated into the packaging you can open and close it multiple times as a real clutch bag.

via Packaging of the World – Creative Package Design Gallery http://feedproxy.google.com/~r/packagingsoftheworld/~3/iN6cM_VKnyA/five-senses-fashion-chocolate.html