Creative Agency: Fresh Bread Design
Logotype Designer: Kuro Strada
Photographers: VonJentzen Productions, Steve Hansen Images
Project Type: Produced, Commercial Work
Client: Grandeza Spirits
Location: Seattle, WA USA
Packaging Contents: Orange Liqueur
Packaging Substrate / Materials: Glass Bottle
Printing Process: Screen Print, Digital Print

Grandeza Spirits started as an idea to attach a 50ml bottle to the side of a margarita glass. It was a short leap from a unique bottle shape to making their own, agave sweetened liqueur. That is how Grandeza Orange Liqueur was born.

Our job was to create a design for the custom 50ml and 1l bottles that was elegant, sexy and a little bit sassy. The design is heavily inspired by Latin leather engravings and is filled with ornate, custom filigrees. The typography is bold and a mixture of modern and vintage to ensure a classic vibe. The main label is screen printed with the bulk of the design using a bright gold to set ourselves far apart from the competition, giving it a shine and glimmer that speaks volumes to the audacity of the brand. We brought the brand together with a paper label at the top, matching the gold foil to finish off the package.

The result is a lustrous bottle with a design that is time-honored enough to draw in discerning drinkers and modern enough to catch the trendy late night crowd.

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via Packaging of the World – Creative Package Design Gallery