Creative Agency: Age McCann Estonia
Illustration: Karmen Heinmaa
Art Director: Johan Kallas
Project Type: Produced, Commercial Work
Client: Nordic Food Products
Location: Tallinn, Estonia

Nordic Food Products is an Estonian based organic farming company that offers a wide variety of quality honeys. The task was to create series of labels for a set of honey jars that would be a sealing for the package and differentiate the product from other honey packages. And who would suit better to guard the jar than a hugging honey bear? Therefore we created a series of illustrations with different honey bears hugging the jars and on the background one can see the different fields where the honey is gathered from.

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via Packaging of the World – Creative Package Design Gallery http://ift.tt/1yLbWra