Creative Agency: M — N Associates
Creative Director: Duy — N
Project Manager: M — Lan
Project Type: Produced, Commercial Work
Client: JUS • Juice Up Saigon
Location: Ho Chi Minh City, Vietnam
Packaging Contents: Cold-Pressed Juices
Packaging Substrate / Materials: PET Plastic, Plastic Label
Printing Process: Screen Printing

Concept
JUS • Juice Up Santa is seasonal project that allows us to take JUS to a new dynamic solution across marketing mediums from packaging to social media by developing a series of Christmas icons.

After that, we took the direction into a new level by creating a series of miniature scenes that is mimicking the seasonal theme and iconic characters in order to make every JUS bottle not only a product but having human characteristics as well.

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via Packaging of the World – Creative Package Design Gallery http://ift.tt/2zLVb4g