Oquendo Bio is a new flavor of Cafés Oquendo's Capsules. This eco-friendly product contains ecological coffee and their capsules are biodegradables.
In order to make it easier to the consumer to recognize the product and differ it to the other flavors, we have used a photograph that plays with the idea of nature growing directly from coffee beans. Also, we have used two different greens as main colors and a round font in order to transmit an organic feeling.
via Packaging of the World – Creative Package Design Gallery http://ift.tt/1yR2nTW