Creative Agency: Agentur CLUBCREATIV
Project Type: Produced, Commercial Work
Client: POP TEE
Location: Bremen, Germany
Award: RedDot Design Award Winner 2014

POP TEE – do your thing! Be it in super markets, gourmet food or tea shops, nowadays nothing but conventional tea that lacks design and quality comes across your way. We decided to change that and break with all traditions of the tea establishment. The brand name “POP TEE” is derived from the Pop Art movement which shocked the art establishment in the mid-50s in a way we want to shake today’s tea market. Our goal is to breathe new life into the industry by combining puristic design and vivid hues with organic teas of the highest quality. The idea of POP TEE is based on a clear-cut sustainability concept and social involvement which means that we environmentally friendly produce and ship our products and partner with Slum-KinderKunst, an organization that supports young children in Third World countries.

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via Packaging of the World – Creative Package Design Gallery